Taking on two new clients for January 2027
Strategy and operations consulting for growing companies
We help founders and leadership teams choose where to grow, price what they sell and fix how the business runs. A partner leads every engagement from the first call to the last meeting.
Trusted by the leadership teams of 160+ companies
Morrow is a team of 14 consultants in Amsterdam. Most of us ran companies before we advised them, so we work on the calls you actually have to make this year, and we stay until they’re in place.
12
years advising growing companies
160+
engagements since 2014
90%
of clients come back for a second project
Six ways we help growing companies
Fixed-fee projects, each with a partner in every meeting.
Recent work and what changed
Recent projects, with the numbers our clients agreed to share.
How a project runs
Nine weeks on average, a fixed fee and a partner in every meeting.
Weeks 1 to 2
Listen
We interview your leadership team, read your numbers and agree the one decision this project has to support.
Weeks 3 to 6
Research
Customer calls, market work and models. You see the findings every two weeks while they’re still taking shape.
Weeks 7 to 9
Decide
We bring two or three options with full numbers and help your team choose one in a single working session.
Next 90 days
Put it in place
A plan with owners and dates, and a partner who checks in every two weeks while it goes live.
Three ways to hire us
Fixed fees, agreed in writing before we start.
Prices exclude VAT.
Diagnostic
Two weeks to find what to fix first.
€9,500
€14,000
€19,500
fixed fee
Length
2 weeks
Interviews with your leadership team
Review of your numbers and plans
Calls with up to ten customers
A partner in every meeting
A written list of priorities
One working session to agree next steps
Project
Most chosen
One big decision, from first call to plan.
From €26,000
From €38,000
From €54,000
fixed fee
Length
8 to 10 weeks
A partner and one to three consultants
Customer and market research
Findings shared every two weeks
Two or three options with full numbers
A plan with owners and dates
90 days of check-ins after delivery
Advisory
A partner on call for your leadership team.
€6,500
€8,500
€11,500
per month
Length
Month to month
A monthly leadership session
Partner on call between sessions
Board and investor prep
A quarterly review of the plan
Consultants when you need them
Stop any time with 30 days’ notice
Start with a Diagnostic and its fee comes off your Project.
In our clients’ words
What changed after the work, with the number that proves it.
127%
net revenue retention, up from 96%
Morrow helped us make three decisions we had put off for two years. They stayed long enough to see all three through.
Johanna Ekberg
CEO
9 days
to approve a new product, down from 41
The work was rigorous, but what I valued most was a partner who told us plainly what wasn’t working.
Pieter Velda
Managing director
€4M
taken off the asking price
We walked into the board meeting with one page and walked out with a yes.
Sara Lindqvist
Partner
2.4x
larger average contract
They priced the project before they started and never changed the number.
Marco Bellini
Commercial director
−38%
fewer deals closed below list price
Our sales team trusts the new price book, which tells you everything.
Hannah Weiss
VP Sales
3 weeks
from kickoff to signed memo
Fast, clear and calm. Exactly what you want in the middle of a deal.
Oliver Grant
Investment director
34%
of revenue from repeat customers, up from 17%
Morrow showed us where the money really came from. It wasn’t where we thought.
Emma Fennick
Founder
15%
operating margin, up from 9%
Like having a seventh partner who has seen every mistake before we made it.
Ruth Saltmarsh
Founding partner
−50%
fewer standing meetings
Half our standing meetings are gone and nobody misses them.
Rohan Mehta
Finance director
31%
of bids won, up from 14%
We write fewer proposals now and win more than twice as often.
Arif Rahman
Head of bids
Morrow helped us make three decisions we had put off for two years. They stayed long enough to see all three through.
Johanna Ekberg
CEO
Result
127%
net revenue retention, up from 96%
Client
Norrbrook
31%
of bids won, up from 14%
We write fewer proposals now and win more than twice as often.
Arif Rahman
Head of bids
−50%
fewer standing meetings
Half our standing meetings are gone and nobody misses them.
Rohan Mehta
Finance director
15%
operating margin, up from 9%
Like having a seventh partner who has seen every mistake before we made it.
Ruth Saltmarsh
Founding partner
34%
of revenue from repeat customers, up from 17%
Morrow showed us where the money really came from. It wasn’t where we thought.
Emma Fennick
Founder
3 weeks
from kickoff to signed memo
Fast, clear and calm. Exactly what you want in the middle of a deal.
Oliver Grant
Investment director
−38%
fewer deals closed below list price
Our sales team trusts the new price book, which tells you everything.
Hannah Weiss
VP Sales
2.4x
larger average contract
They priced the project before they started and never changed the number.
Marco Bellini
Commercial director
€4M
taken off the asking price
We walked into the board meeting with one page and walked out with a yes.
Sara Lindqvist
Partner
9 days
to approve a new product, down from 41
The work was rigorous, but what I valued most was a partner who told us plainly what wasn’t working.
Pieter Velda
Managing director
127%
net revenue retention, up from 96%
Morrow helped us make three decisions we had put off for two years. They stayed long enough to see all three through.
Johanna Ekberg
CEO
The partners who lead your project
One of our four partners leads every project, start to finish.
Maren Visser
Managing partner
Daniel Okafor
Partner, pricing
Sofie Lindgren
Partner, operations
Tomás Reyes
Partner, growth
Notes on pricing, growth and running a company
Short articles from our partners, written from client work.
3 min read
How to raise prices without losing your best customers
Most price rises fail on the rollout, not the number. Here’s the order we use: who hears first, what changes and what stays.
3 min read
Why operating model projects stall in month three
The new structure is drawn, the slides are approved and nothing moves. Three reasons this happens and how to avoid each.
2 min read
What a board wants from a strategy review
Fewer options, real numbers and a clear ask. A guide to the strategy pack that gets a decision in one meeting.
Questions we hear before every project
Can’t find yours? Email us and a partner will reply within a day.
What size of company do you work with?
Who will we work with?
How much does an engagement cost?
How long does a project take?
Do you work outside the Netherlands?
What do we get at the end?
Tell us what you’re deciding
A partner replies within one working day. The first call is free.
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